Steve and Linda Hom live in Bartlesville, Oklahoma. Two years ago, they visited Thailand. Linda, a professional chef, was impressed with the cooking mehtods and the spices used in the Thai food. Barlesville does not have a Thai restaurant, and the Homs are contemplating opening one. Linda would supervise the cooking, and steve would leave his current job to be he maitre’d’. The restaurant would serve dinner Tuesday-Saturday.
Steve has noticed a restarurant for lease. The restaurant has seven tables, each of which can seat four. Tables can be moved together for a large party. Linda is planning two seatings per evening, and the restaurant will be open 50 weeks per year.
The Homs have drawn up the following estimates:
- Average revenue, including beverages and dessert – $45 per meal
- Average cost of food – $15 per meal
- Chef’s and dishawashers salaries – $61,200 per year
- Rent ( premises, equipment)-$4,000 per month
- Cleaning (linene and premises) – $800 per month
- Replacements of dishes, cutlery, glasses – $300 per month
- Utilities, adverstising, telephone- $2,300 per month
- Compute the annual breakeven number of meals and sales revenue for the restaurant.
- Compute the number of meals and the amount of sales revenue needed to earn operating income of $75,600 for the year.
In addition, address the following in one to two paragraphs:
- Identify and discuss several qualitative factors that should be considered in the decision process in addition to the quantitative data already computed in the case assignment.
- What are the potential benefits of applying CVP analysis to business decision making?
- Provide an example of another business scenario that could benefit from CVP analysis and explain how you would apply CVP analysis in the decision-making process.
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