Select an article or journal entry from a worthy source. Sources may include newspapers, magazines, journal database, etc). The article subject must focus on a major marketing issue within a business. Write a response to the article.

 

Your response must include the following:

 

A brief summary of the issue

 

Describe what the leader did or plan to do to resolve the situation

 

Do you agree with the leader’s plan of action? If not, explain what you would do differently.

 

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