Post the following:

  • Referring to your course text, identify three similarities among the marketing of services and products, and suggest why you think these similarities exist.
  • Identify two differences between the marketing of products and services.
  • Compare how easy or difficult it is to customize products and services.
  • For a particular service you use, explain how it is standardized for all purchasers or customized for you and why this standardization (or customization) is important.

 

 

300 word in APA format. 

 
 
 

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