Competencies

 

 

 

  

Distinguish between traditional, personal, and strategic selling.

 

  

Create a strategic sales plan.

 

  

Apply customer service skills before, during, and after a sale.

 

  

Describe the key functions of managing a salesforce.

 

  

Apply management strategies to a business-to-business (B2B) salesforce.

 

  

Select appropriate software platforms for sales management and customer relationship management (CRM).

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