Case 1 Questions: Tim and Brad Larsen (On Canvas)

  1. Please recount (list) Tim and Brad’s skills in running/managing/starting a company.
  2. What other skills/competencies might Tim and Brad consider adding to their team?
  3. What has the purpose of including Kent Brown in the search process?  
  4. Given Tim’s and Brad’s skills and desires under which competitive strategy are they more likely to flourish? (Differentiation, Cost Leadership, or Niche/Focus)
  5. From Tim and Brad’s perspective which of the four companies would you choose to purchase?  Why?  Remember to consider both their selection criteria and specific business and market conditions.
  6. What are the key factors that led you not to choose the other three?  Remember to consider both their selection criteria and specific business and market conditions.

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